January 10, 2012 – 12:50 pm
A big thanks to Frogloop for highlighting our recent campaign, nice!
Today the World Health Assembly passed a resolution on strengthening national health emergency, disaster management capacities and the resilience of health systems. A big congratulation to all partners who have been working on this, particularly WHO’s South-East Asia emergency response team!
The resolution has been one of the objectives of the safe hospitals campaign we designed [...]
One of the fastest men in the world, Lotus team Formula 1 driver Heikki Kovalainen, has become the first champion to join WHO’s campaign (designed by us!) and challenge the public to beat his reaction time. ”I feel that this is a meaningful and effective way to help ensure hospitals and health facilities continue to [...]
January 4, 2011 – 1:15 pm
M4ID is thrilled to, together with our partner Family, be designing a new global maternal health focused campaign for the Women’s Refugee Commission. The aim of the campaign is to engage and support a community of experts working on maternal health issues in humanitarian settings. Building on extensive research, we’re developing a REEAN (reach, entice, [...]
January 9, 2010 – 2:05 pm
Tens of thousands of female users yesterday began updating their Facebook statuses with colours: “black”, “beige”, or “white and pink”. It created great buzz among the Facebook community and bloggers who, after some confusion, reported that the colour statuses were part of a new campaign to help raise awareness for breast cancer and [...]
April 16, 2009 – 11:35 am
YouTube recently launched a new Call to Action feature for their non-profit partners.. The tool enables in-video overlays that help drive traffic to out-of-video pages, allowing users to collect email-addresses, signatures and even donations from viewers. The feature has been tried successfully by the World Water Day campaign: video viewers donated over $10,000 in just [...]
We’re glad to see NGOs and UN agencies using videos to spearhead or support their campaigns and causes. A quick review of recently launched videos reveals that most of the videos are seen by very few people though. Why?
There are three main reasons for this: Firstly, they’r so long, video sharing site clips should be [...]
For International Women’s Day and the month of March, we’re highlight women who inspire us.
M4ID honours Women’s Day by supporting the amazing Campaign to End Fistula, which is providing treatment to hundreds of thousands of women suffering from fistula as well as supporting fistula survivors, whose strength and courage inspires us.
Fistula is caused by obstructed [...]
The annotations tool on YouTube is a really effective and easy way of adding interactive commentary to videos, it can also be used to add background information about the video, create stories with multiple possibilities (viewers click to choose the next scene), as well as linking to related YouTube videos, channels, or search results from [...]
