Tag Archives: strategy

Social Media Strategies

We’re currently working on WHO Europe Region’s social media strategy and the design of pilot campaigns for this years World Health Day on ‘healthy ageing’ as well as WHO’s immunization programme.   We’ve kicked off with staff interviews to gain insight and jointly develop objectives .. we’ll present findings to the Executive Committee on 24 [...]

From experimentation to strategic programmes

The recent survey of non-profit communication staff perceptions of social media use (carried out by KRC Research) finds that organizations are still at an experimental phase, though the vast majority see social media as a medium worth investing in as well as a priority for the future.  The outcomes can be viewed on the slideshow [...]