Tag Archives: viral

The Joy of Giving

We love, love this video of Narayanan Krishanan -  companion to the forgotten. Check it and share his message of giving:

Increasing video views

We’re glad to see NGOs and UN agencies using videos to spearhead or support their campaigns and causes.   A quick review of recently launched videos reveals that most of the videos are seen by very few people though.  Why?
There are three main reasons for this: Firstly, they’r so long, video sharing site clips should be [...]

Reaching Government Donors through Social Media

Social media provides effective new channels and opportunities for donor government outreach and advocacy. We’re currently pulling together a brief for agencies to better understand the potential and help them strengthen their external relations through social media.  The  social media strategy should be four-pronged: 1) making current donor communication more effective and engaging 2) harnessing [...]